Win Bigly: Persuasion in a World Where Facts Don’t Matter by Scott Adams
Scott is far deeper than whom we closely associate him with: Dilbert. Adams has a long-standing blog that is very popular, as well as Twitter, Periscope, etc. He’s written a couple of books & I’ve found both helpful & enjoyable.
“Win Bigly” presents reality very simply: there is no reality.
Seriously, my reality has zero relationship with yours. And vice-versa. There is tons of data to support this, which he presents.
So what? The answer is given this starting point of “no reality”, how does one influence others? It turns out there are many guidelines in this book that help in many situations. A very good “business read”.